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First in Series
Category Archives: Apple iBookstore
update on the iBookstore
I’m excited to say that there has been a slight improvement with the iBookstore in that I can actually verify that my books are there. iBookstore is now available in the UK and you can get it on iPhones, and I asked a work colleague to check whether my books were there. They were, and In Heat and In Heat: Mating Call both have five star ratings, which was rather exciting to see!
It’s a shame that my only way of seeing iBookstore is via someone else’s iPhone if they happen to have the app installed. I still think Apple need to wake up and realise that without a physical website URL we can send readers to, we can’t effectively promote out e-books on the iBookstore. I think the problem stems from the fact that they’re primarily a computer / software program sort of company, and don’t really have a firm grasp of what it takes to sell books online—namely a good website where people can browse the books and decide to buy, and where authors can direct their readers who might be interested in buying their book for a certain platform.
I would like to see them open a website but I don’t think it will happen. I’m eager to see if my sales have picked up at all since they last sent data to Smashwords back in June. I hadn’t sold much then. I don’t think that the twenty-something e-books I had sold on iBookstore in two months of my books being available on there could compare at all with the several thousand I sold at Amazon in that same timeframe.
The reason I asked my work colleague whether he could get the iBookstore on his iPad in the UK (which he then informed me he could get it on his iPhone too) was because a fellow author emailed me, having read my previous blog rant about the iBookstore, asking if anything had changed since I posted it back in April. Nothing has really changed except that I’ve verified that my paranormal romance books are indeed there, but at least I can tell him that if he has an iPhone or iPad, or knows someone who does, that he can see if his books appear there too when he submits them.
Does being able to see the books on iBookstore in the UK tempt me to purchase an iPhone or iPad? Not really. I’m not actually tempted to buy an Amazon Kindle either, although I do use Amazon’s Kindle PC program and find it’s a good piece of software.
I don’t spend enough time reading to warrant owning an e-reader of any sort. While I have grand designs when it comes to taking breaks and having some reading time, I often end up engaged in something else entirely—namely writing, developing websites, or drawing. (or reading manga, but that’s a beast of an addiction)
Posted in Apple iBookstore
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What is an acceptable price for an ebook?
Since the Amazon scuffle of earlier this year, there’s been a lot of movement on the Amazon Kindle forum about prices. I’ve read plenty of the posts, and seen authors adjust prices, and try to find the sweet spot, but I’m still left wondering: What is that sweet-spot price that everyone is looking for?
It’s probably FREE, but even then I’ve seen plenty of readers complain about the free books because they spent time downloading it only to think it was rubbish or lacking in something.
I agree that ebooks should never ever cost the same as the hardback, or even the paperback. It’s completely justifiable to say that most ebooks ARE overpriced. The publishers defend themselves by making out that there’s lots of work involved with ebooks and trying to push the cost of editing, proofing, etc over onto them too, but the trouble is that most readers probably see the ebook as a by-product. The book has been written, edited, proofed and given a cover for the print editions, so surely the digital edition is just a bit of tweaking and formatting? I do agree that the amount of work that goes into an ebook, when there is already a print version being made, is fairly minimal, but remember that not all ebooks have print counterparts. Yes, I’m talking about us darling indie authors and our ebook-only stories. While I can’t defend publishers for the prices they put on ebooks, I can’t defend those that want to pay pence for the ebook either.
Readers do seem to expect to pay rock-bottom prices these days. Yes, the economic downturn is probably partly to blame, and another portion can be assigned to those people in print who drive the prices up to ten dollars, but not all ebooks can be free, or priced at a level where an author won’t actually make a profit.
I think when readers purchase books, they need to consider the big picture. There’s much more than just the editing cost, the cover cost, etc to consider. There’s how much time the author spent writing the story for example, or planning out those little details that make it a refreshing read. It’s about the vast number of times they visited Starbucks (guilty) to write that novel. The cost of printing it out for editing it. A lot of blood, sweat and, very likely, tears went into it too. So based on that, as an author, I can’t understand any reader who insists that the 150,000 word ebook they want to purchase should be less than two dollars just because it is an ebook.
I try to be realistic with my prices, and often drop the prices of stories that have celebrated their second birthday, but the sheer number of people campaigning for 99 cent stories or stories under two dollars, slightly cripples a lot of authors efforts. We can’t all sell books for under a dollar. It just isn’t feasible (especially when so many people distribute them for free on torrents too!).
Some authors go by page count, but I like to go by word count, or what length book it would be as a paperback, and price it accordingly.
I think it’s totally reasonable to have a short story, or short novella, at 99 cents. A novella of say, 20-40,000 words could happily sell for a cost of $1.99 (that’s half the cost of a cup of coffee) because less time has been spent writing and editing. A novella of 40,000 to say a novel of 60,000 could be $2.99. A novel, I think should be $3.99… minimum. If you’re talking about my 150,000 word example, I would go as far as $4.49 or $4.99, as the print counterpart would cost at least $7.99 (or, ahem, £7.99 in the UK! that’s $12.50)
I think they’re quite reasonable prices. They accommodate all of the factors for editing, writing, proofing, planning, and making the formats and cover etc.
Of course, even I would choke if asked to pay $4.99 for a 15,000 word short story (as seen in a few places online).
Ebooks to me should be a few dollars cheaper than their print counterparts, but not free (unless they’re promotional) or priced so low that the author won’t ever break even on them.
What do you think?
Posted in Amazon Kindle, Apple iBookstore
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iPad and iBookstore flaws for UK Self-Published author…
Well, as an author whose romance ebooks have been accepted for sale in the Apple iBookstore for the iPad, I’m pleased as punch, however, there’s a rather large flaw that I can’t help feeling is going to be detrimental to the sales figures for my books.
iBook appears to be purely an app and not a physical site like Amazon.com, so the casual user can’t browse a site and make a decision that way. They have to do everything via the app on their iPad, presumably because you have to have an iPad in order to read the book anyway. That’s fine, except I’m a British author without an iPad, and even if I had an iPad, the iBookstore isn’t available to readers outside the US (Kindle, here we go again, in about a year, Apple will wake up and realise that people OUTSIDE the US also read and write ebooks!). Therefore, I have NO way of checking whether my books are on the virtual shelves of the iBookstore or not, so I can’t promote them… which brings me onto the next issue…
Since this is purely an app, I don’t have anything to link to. I can’t give potential purchasers a link to encourage sales, which means I can’t promote my books on iBookstore with any real chance of success (especially since I can’t actually check they’re there!), which leaves me somewhat twiddling my thumbs. Seriously, Apple, grow a bit of sense. Most books sales are driven by promotional efforts of either the publisher, book store or author. Since I’m just an author on my lonesome, I drive all the sales myself. I spend time on the Amazon.com Kindle forums, on my twitter, on my site and my blogs, posting links, reviews and excerpts of my books to drive readers towards buying them… I can’t do that with iBookstore. Effectively, you’ve tied my promotional hands behind my back. Since I don’t even know for sure that the books are even up on your iBookstore (smashwords say that they’ve been shipped, but that doesn’t mean they’re on there, believe me. I’ve had my books shipped to Barnes & Noble for a long time now and they’re still not on the site!) I can’t even stick a little something on my website to say they’re also available on iBookstore.
It all seems rather stupid. Plus, I agree with the thousands of users of iPhone and iPod Touch that they should also be able to use this iBook app for their phones. The ePub format can easily be used for such small reading devices and you’re restricting your market by denying them. Even Amazon Kindle has a PC version you can download now. I know, I use it.
Please, Apple, wake up and see that you’re not really helping authors by not allowing us to even see if the books are on your store and not giving us a way of linking to them to promote!
I guess I’ll just have to keep pushing my promotional efforts at the sites which do let me see my books – Amazon Kindle, Kobo Books, Smashwords, Fictionwise and my own site.
Grr… and I had such high hopes for Apple iBookstore too!
Posted in Apple iBookstore
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